Talking About Prices and Discounts in English Professionally

Let’s face it — talking about money with customers or clients can be tricky. You want to sound polite and professional, not too stiff or too pushy. And when it comes to prices and discounts in English, the words you choose really matter.

Whether you work in sales, customer service, retail, or hospitality, this article will show you:

  • How to talk about pricing clearly

  • How to offer or explain discounts politely

  • What to say when people ask for a better deal

  • Simple phrases that sound natural and respectful

12 Common Types of Discounts


Why Your Tone Matters When Talking About Prices and Discounts in English

Have you ever heard someone say something like:
“This is expensive, but it’s worth it.”
Or
“That’s the best I can do, take it or leave it.”

Both may be honest — but they don’t always build trust.

When you’re discussing prices and discounts in English, you’re not just talking numbers. You’re building a relationship. The way you present prices or explain special offers should be clear, confident, and respectful.

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Useful Phrases for Talking About Prices in English

Here are some professional ways to talk about pricing without sounding too direct or too vague:

✅ “The total price for this service is $.”
✅ “This package starts at $
depending on the features you choose.”
✅ “That price includes taxes and support.”
✅ “Let me walk you through the pricing breakdown.”

Avoid saying:
❌ “It’s kinda expensive…”
❌ “I’m not sure, I think it’s around $___?”
These phrases sound unsure — and make the customer lose confidence.

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How to Explain Discounts in English (Without Sounding Cheap)

If you’re offering a discount, here’s how to say it professionally:

✅ “We’re currently offering a 10% discount on annual plans.”
✅ “There’s a promotional price available this month only.”
✅ “If you buy in bulk, we can offer a volume discount.”
✅ “For returning clients, we offer a loyalty discount.”

And always mention what the discount applies to:

✅ “That discount is valid on services booked before July 31.”
✅ “The 15% applies to the base price, not add-ons.”

This keeps things clear — no surprises, no miscommunication.

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What to Say When Someone Asks for a Better Price

This can feel awkward, but it happens all the time. Here are ways to respond politely:

✅ “Let me see what options I can offer based on your needs.”
✅ “While I can’t adjust the price, I can include [extra service] at no cost.”
✅ “The listed price reflects the full value of the service, but I’d be happy to work within your budget.”

The key? Stay calm, don’t sound offended, and always focus on value.

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Common Mistakes to Avoid When Talking About Prices and Discounts in English

Being too casual: “It’s cheap, don’t worry about it.”
Being too aggressive: “This is the best deal you’ll ever get.”
Being too vague: “We might be able to do something.”

Instead, aim for clear, confident, friendly — and helpful.


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Final Thought

When it comes to prices and discounts in English, confidence and clarity go hand-in-hand. You don’t need to sound like a robot or a pushy salesperson — just choose your words carefully, speak with respect, and always focus on the value you’re offering.

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